Wednesday, October 26, 2011

Nicole Scherzinger: The New Face of London Fog

Nicole Scherzinger is the new face of clothing brand London Fog for Winter 2011 and Spring 2012 campaigns. Check out Nicole's ads below, plus some behind-the-scenes images:

“I’ve been a fan of London Fog forever. I love trench coats and London Fog coats are timeless. They have been around for decades but the styles always have fresh look,” Nicole said in a statement.

"Nicole is modern and contemporary. She has a really fierce sense of style,” said Dari Marder, chief marketing officer at Iconix Brand Group, which owns London Fog. “With ‘X Factor,’ this is her moment and it brings the brand to the forefront of the consumer’s mind.”

Courtesy of London Fog

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