Thursday, October 27, 2011

Bottega Veneta First Women's Fragrance - Watch New Short Film

As previously reported, Bottega Veneta's new fragrance for women has been released and it includes notes of patchouli, oak moss, bergamot, jasmine and pink pepper. It is a leathery floral chypre, and the campaign is fronted by Nine D’Urso and directed by Bruce Weber.

Bottega Veneta presents the third and final short film for the launch of the brand's first women's fragrance. This film features behind-the-scenes footage of the Bruce Weber shot advertising campaign, with Nine d'Urso, face of the Bottega Veneta fragrance, and commentary by Creative Director Tomas Maier.

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Nine is a face you haven't seen before. And yet, there is something intriguingly familiar about her. Perhaps it's the warm smile, the easy gracefulness, the irreverent chic. Like Bottega Veneta, Nine has a proud heritage, one she wears lightly but with respect. The daughter of French fashion icon Inès de la Fressange and Italian businessman and art dealer Luigi d'Urso, she reveals the virtues of her upbringing while radiating an elegance and individuality that is completely modern and wholly her own.

Bottega Veneta has long celebrated the art of creative collaboration. Founded in Vicenza in 1966, the luxury goods house is steeped in the traditions of Italy's master leather craftsmen. Since 2001, under the creative direction of Tomas Maier, Bottega Veneta has established a new standard of luxury defined by discretion, quality, and craftsmanship. The exchange of ideas and inspiration between designer and artisan is central to the brand's identity.

Evoking the suppleness and sensuality of the house's renowned leather goods, Bottega Veneta Parfum, a leathery floral chypre, marries the olfactory language of the Venetian countryside —fresh meadows, mown hay, flowers, earth, and wood— with the gentle richness of leather in a creation crafted with the meticulousness of a master artisan.

The backbone of the fragrance is chypre with a combination of bergamot, patchouli and oak moss. Sensual floral and spicy components gesture toward the East, a recollection of Venice's place at the end of the Silk Road. Natural ingredients trace a global path: there is bergamot from Italy, Jasmine Sambac picked in India, and patchouli from Indonesia. Composed by renowned master perfumer Michel Almairac, the Bottega Veneta fragrance reveals its signature character from the start. The structure of the fragrance is unique, a fine mesh of extraordinary raw materials whose individual scents are woven together to create a supple and harmonious whole.

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