Thursday, August 8, 2013

Giorgio Armani Launches New Fragrance for Women Fronted by Cate Blanchett

Giorgio Armani has launched a new fragrance for women, Si, with actress Cate Blanchett as the face of the new scent.

The fragrance includes notes of cassis, freesia, may rose, vanilla, patchouli, woody notes, ambroxan. It is available in 30ml, 50ml and 100ml Eau de Parfum.

Si is available now at selected locations (such as Harrods in the UK), with a wider roll out in September 2013 (including Romania).

Nothing about her is plain… Her commitment to – and desire for – frivolity; her strength, and her softness; her completely elegant sensuality; her thirst to live in freedom. She affirms what she is through nuances: recalling the duality of black and nude, the state midway between what is and what seems to be, balancing depth and lightness. The Sì woman is free and knows how to make her vision of the world known. She represents the calm strength of femininity, and courage, the courage to say Si!, and to state it enthusiastically. is my tribute to modern femininity, an irresistible combination of grace, strength and independence of spirit. - Giorgio Armani

is a chypre reinvented, lingering on the skin and captivating the senses. Its olfactory signature is rhythmic, elegant and unique. It combines an inflection of three accords: blackcurrant nectar, modern chypre and light musky wood. The product of a special extraction, the blackcurrant, like a forbidden fruit, maintains all of the full-bodied aspect of a dark fruit. As an intoxicating nectar, this creative mixture exposes all of its femininity and its passion – it is the power of darkness. The innovative blackcurrant is enriched with two types of enveloping, sensual vanilla: one absolutely natural in its animal side, and the other, a Jungle essence™* for an addictive and bewitching sensation. Rose de Mai, enhanced by notes of freesia, blends with elegance to bring forth a subtle touch of patchouli. A note of blond amber wood, intense orcanox™*, reveals a sensual and warm scent and marks the fragrance with exceptional subtlety. 

Photo Credit


No comments:

Related Posts Plugin for WordPress, Blogger...